Hi, I am Andrea

Colombian & European Citizen | Fluent in 5 Languages

I’m a passionate UX/UI Designer with 8 years of experience, dedicated to crafting seamless fintech experiences that delight users. I thrive on turning complex challenges into intuitive solutions, blending bold innovation with a deep understanding of user needs.

Skills.

Design: UX / UI - Fintech - Research - Wireframing - Prototyping -Design Systems - Figma - adobe - accessibility - data driven - AB Testing - strategic alignment with business goals - Storytelling - Information architecture - Leadership - Collaboration with teams/developpers - Iteration - Solve real problems - Empathy


Methodologies:
Design Thinking - Google Sprint - Human Centric Design, Agile/Scrum


Technical: HTML/CSS - IOS - Android - Web - App - Mobile - Desktop - Tablet - weareables

Work Experience.

Mastercard

April 2022 to January 2025

Senior Specialist Experience Designer

  • Co-facilitated Google Design Sprints to design intuitive interfaces for, increasing user satisfaction through streamlined payment flows & enhanced accessibility.

  • Collaborated with cross-functional teams to deliver scalable solutions for global markets, aligning with business goals & user needs.

Banco de Bogotá

June 2017 to april 2022

UX / UI Designer

  • Drove digital transformation by designing seamless user journeys for financial products, reducing onboarding time, increasing digital products openings.

  • Applied Design Thinking to create user-centered solutions, collaborating with stakeholders to align with the bank’s brand identity and operational goals.

Imaginamos

March 2017 to September 2017

UX Designer

  • Designed user-centric interfaces for Imaginamos’ clients using Design Thinking, improving user engagement through intuitive navigation and interactive prototypes.

  • Delivered innovative solutions under tight deadlines, enhancing client satisfaction and project outcomes.

Xenital, Engineering solutions

October 2016 to March 2017

Graphic Designer

  • Designed engaging layouts and interfaces for Xenital’s engineering solutions, merging UX/UI principles to improve engagement.

  • Created visually compelling designs that impacted the way users access information.

Alfagres S.A.

March 2015 to October 2016

Intern

  • Supported marketing and branding initiatives, contributing to increase in market presence through targeted campaigns and visual identity enhancements.

  • Conducted market research to inform strategies, strengthening the company’s competitive positioning.

Acquamarina Swimwear

October 2016 to March 2017

Product Designer

  • Designed innovative swimwear collections for Acquamarina Swimwear, integrating market research to align with consumer trends, resulting in increase in sales.

  • Enhanced brand identity through cohesive design strategies, contributing to the company’s growth in the competitive fashion market.

Beyond Design

When I’m not designing, I’m exploring my creativity through jewelry at casabijewelry.com, traveling to discover new cultures, or diving into the latest fintech trends to stay inspired.